Showroom Halle 29 - Düsseldorf, Deutschland


Showrooms as an indispensable intermediate step

Halle 29 is the interface between the brand and the end customer. Retailers order their goods in the respective showrooms in Halle 29 and sell them to the end customer via stationary and online retail. Hybrid, selectively analog, otherwise digital? "As much as digital can be implemented nowadays - it does not replace the physical meeting. We realize that more than ever in these times." -
Anita Tillmann, CEO of PREMIUM-Trade fair in the Interview regarding the Showroom business in times of Covid